AI visibility, tuned by a human
ChatGPT, Perplexity, Gemini, and Google AI Overviews are routing pool-service calls now. We handle the site, SEO, listings, reviews, and structured data so you’re the one they recommend — and the one Google still shows.
30-day money-back guarantee · No setup fees · No contracts · No WordPress
Built specifically for U.S. pool service pros — cleaners, builders, repair, covers, and commercial
A homeowner Googles “pool cleaner near me” — or asks ChatGPT. They scroll or skim the answer, click one or two results, and pick up the phone. If your site is hard to find, looks DIY, or hasn’t been updated since 2021, they don’t even know you exist. You don’t get a notification when that happens. You just feel the slow week and assume the market is off.
It’s almost never the market. It’s specific, fixable problems on your site, your Google Business Profile, the directories homeowners cross-check, and what the AI engines read when they’re answering the question. We fix them and keep them fixed — so you stop bidding against people who shouldn’t even be in the running. See what AI visibility actually means →
Not sure where you stand?
We'll review your website, your Google Business Profile, the directories homeowners cross-check, and what ChatGPT, Perplexity, and Google AI Overviews say about your business — then email you a written report with the specific actions we'd take. Within 5 business days. No call, no pitch.
The plan most pool pros pick. Custom site, local SEO, forever hosting as long as you're a member, Site Parking when you don't need changes for a while, and unlimited requests handled. You own your site files if you ever cancel.
No setup fees. Or pay $1,788/year.
No risk. 100% money-back guarantee for the first 30 days.
See what's included → · 30-day guarantee · No contracts · Cancel anytime.
Different pool pros need different things. Here's the rest of the ladder.
Free
A written report on what's working, where the holes are, and what we'd do to fix it — including what AI engines say about your business. Within 5 business days. No call.
Get the Free AI Audit$697 one-time
A custom-built site, handed off, that you own and host anywhere. Same first-month build as monthly, no subscription.
See Starter Kit$298/mo
Everything in $149/mo, plus we own your Google Business Profile, BBB, Yelp, and a rotation of major directories every month.
See Full PlanMonthly signal check
Every month you get a snapshot of the calls and leads you're getting. No guesswork. No dashboards to decode. Just clear numbers so you know when your web presence is working — and when we need to adjust.
No templates. Each site is custom-built for a specific pool professional — showing exactly what homeowners see when they search.
Comparing providers?
If you are researching alternatives, these pages cover the practical differences in plain language.
You focus on pumps, filters, and clients. We handle design, updates, SEO, and (on $298/mo) the directories homeowners check before they call.
Fast, professional, mobile-ready — so you're never the guy with the sketchy-looking site when a homeowner is ready to call.
When homeowners search, they see a pro — not a DIY page. Strong first impression so they call you, not the next result.
Your pools and expertise front and center so homeowners trust you before they ever pick up the phone.
Optimized for "pool repair near me," the cross-checks homeowners do on Google, BBB, and Yelp, and the answers ChatGPT, Perplexity, Gemini, and Google AI Overviews give when a homeowner asks for a pool service in your area.
Stop losing jobs to competitors before you even get to bid. Become the pool pro homeowners call when they search.
You sign up, answer a short survey, and you're done. We pull what we can from public listings and only ask what we need. No paperwork spiral.
No templates. We build from scratch and ship live — often within a week — so you see it on the real web, not a polished PDF nobody reads. John (30+ year veteran) supervises every site. AI-assisted, human-supervised.
We keep your site visible 24/7 and email you a monthly snapshot of calls and leads — so you see when you're winning.
"My site looks pro! I'm getting more calls than ever!"
-- Pool Cleaner, Arizona
"I finally have a clear read on what is working in my service area."
-- Pool Service Pro, Georgia
"No hassles, just results. Worth every penny."
-- Cover Specialist, Nevada
No templates. Your details, your photos, your services, your service area. Built from scratch around what makes a homeowner pick up the phone.
Every month, see the calls and leads you're getting — so you know when you're winning, and when we need to adjust.
We optimize for the searches in your area — "pool repair near me," "pool cleaner [your city]" — so you show up when homeowners are ready to call.
Submit via Trello — one active request at a time, unlimited total. We work live: publish first, you review after, fix anything off fast. No preview-approval bottleneck.
A strong site keeps evolving. Don't like how it looks or what it says? We change it. You bring direction; we execute. Your brain stays on pools.
Hosting is included as long as you're a member -- SSL, backups, monitoring, email forwarding. Slow season? Park your site and monthly billing pauses; your site stays live. Come back for a month when you need updates.
Want directories handled too? Web Presence + Directories — $298/mo →
Yes. The free AI visibility audit exists exactly for this. We'll review your site, your Google Business Profile, the major directories homeowners check, and what ChatGPT and the other AI engines say about your business, then email you a written report within 5 business days. If we can help, we'll say so. If we can't, we'll say that too.
Because rankings shift, seasons change, and competitors keep moving. A site that worked last summer is just a tired-looking site this summer. Monthly plans also include forever hosting as long as you're a member and Site Parking -- park your site to pause billing when you don't need changes; your site stays online. If you really do want a one-time deliverable you own, the Starter Kit ($697) is honest about what that is. Most pool pros end up wanting ongoing management once they understand the difference.
$149/mo is your website, fully managed -- built, hosted, SEO'd, and changed on demand, with forever hosting and Site Parking on both tiers. $298/mo is everything in $149/mo plus we own your Google Business Profile, BBB, Yelp, and a rotation of major directories every month. Full breakdown.
You stop monthly billing for as long as you want. Your site stays live. When you need changes again, you pay for a month of service at your plan and we're back on your board. Sign up, use a month, park until next season -- that's fine.
Most sites go live within about a week of your survey. We work live — you see it on the real web, not endless mockups — then we tune anything you want changed. Same approach after launch: ship, notify, refine.
Submit requests via Trello. We handle one active request at a time (unlimited total) so quality and turnaround stay predictable — typically within 48 hours. Changes go live when ready; we let you know. If something's wrong, tell us within 48 hours and we fix it fast. That's how unlimited changes stay sustainable instead of turning into invoices.
No. Every site is custom-built around your services and service area — not a one-size-fits-all template. AI helps us move quickly; John (30+ year web veteran) reviews every build.
Yes. Bring your existing domain, or we set up a new one for you. Either way, we handle the technical side.
We rebuild it properly or work with what's there — whichever makes more sense for your situation. Either way, you stop worrying about it.
Get your site built and managed for $149/mo — or get a free AI visibility audit first if you want to see where you stand. Either way, a homeowner asks ChatGPT or Google about your service tomorrow. Make sure they find you.
30-day guarantee on monthly plans. No setup fees. No contracts.
