Free Web Presence Audit
When homeowners search for a pool pro in your area, are they calling you — or someone else?
Most pool pros never know. They just feel the slow weeks. We'll tell you exactly where you stand — on the web, on Google, and across the directories homeowners actually check — and the specific moves we'd make to fix it. Free, written, in your inbox within 5 business days.
No call required. No credit card. We email you the report.
You're losing calls you'll never hear about.
A homeowner Googles "pool cleaner near me." They scroll a few results, click one or two, and pick up the phone. If your site is buried, slow, or hasn't been updated in two years — they don't even know you exist. You don't get a notification when that happens. You just feel the slow week and assume the market is down.
It usually isn't the market. It's almost always specific, fixable problems — in your site, your Google Business Profile, or the directories where homeowners cross-check before they call. We'll find them.
What we audit (the whole picture, not just the website)
1. Are they finding you?
We check what shows up when homeowners in your area search for your services — the actual searches that turn into calls, like "pool cleaning [your city]" or "pool repair near me." If you're not on page one, we tell you why and what to fix first.
2. Does your site close the deal?
We look at your site through a homeowner's eyes — mobile speed, trust signals, whether it's clear what you do and how to call you. Pretty doesn't matter. We grade for "would I call this person." That's the only metric.
3. Do your directories make you look real?
Google Business Profile, Yelp, BBB, and the other major directories homeowners check before they call. Stale hours, missing photos, wrong service area, no recent reviews — any one of these costs you calls. We flag them all.
You get specific findings — not generic "improve your SEO" advice — with each issue prioritized so you know what to fix first if you only have an hour, a weekend, or a budget.
What lands in your inbox
- ✓A written report — the kind you can read on your phone between jobs, not a slide deck
- ✓A snapshot of your current presence across the web, Google Business Profile, and major directories
- ✓The specific issues we found, ranked by how much they're costing you in lost calls
- ✓The exact moves we'd make, prioritized — so you can fix it yourself, hire it out, or hand it to us
- ✓An honest read — if we can't help, we'll say so
Delivered by email within 5 business days. No call required.
Tell us where to look.
Five fields. Your audit shows up in your inbox within 5 business days.
Why we know where to look
My family sold pool covers for 20 years. I watched good pool pros lose work because their site looked like 1998 — or didn't exist at all. Homeowners searched, found someone else, and those pros never knew what hit them.
I built Pool Pro Presence so that doesn't happen to you. Every audit is reviewed personally by John — a 30+ year web veteran — not handed off to a junior. AI-assisted, human-supervised, pool-pro-aware.
Common questions about the audit
Is the audit really free? What's the catch?
Yes, it's free. The catch is honest: if we can help you, we hope you'll consider one of our paid plans. If we can't, we'll tell you that too — no sales call, no follow-up pressure.
How long does the audit take to deliver?
Within 5 business days of submitting the form, we email you a written report. If we need anything else from you, we ask by email.
Do I need to be on a call for this?
No. The audit is delivered as a written report by email. If you want to talk it through afterward, you can book a free 15-minute consultation — but it's not required.
What if I don't have a website yet?
Even better. We'll audit your Google Business Profile, your major directory listings, and what shows up when homeowners search for your services in your area. The recommendations focus on what to build and where to show up first.
Will you try to upsell me?
The report mentions our paid plans at the bottom — because most of the recommendations are things we do for our members anyway, and you should know that. The report itself is the deliverable. You can act on it however you want.
How is this different from the Market Analyzer?
The Market Analyzer tells you whether a city or ZIP is a good market for pool pros in general — demand, competition, seasonality. This audit is about your business specifically: your site, your listings, your search presence.
Already know you want it built and managed?
Skip the audit. Get the site, the SEO, the directory presence, and the monthly snapshot — handled. $149/month. No setup fees. 30-day money-back guarantee.