Ready to add AI visibility to your agency's MRR?
15-minute reseller call. We talk through your clients, your segments, the partner rate, and the no-compete commitment. No pitch deck.
Reseller Program
Your clients keep asking about AI search. You want a delivery engine — not another dashboard.
License Pool Pro Presence to your agency at a per-client rate. Brand it as your own. Add managed AI visibility to your MRR. We deliver; you own the client relationship.
15-minute partner call. No-compete commitment. Segment-agnostic — you pick which trades.
The category has a name now
AI search is the category your clients are asking about. ChatGPT, Perplexity, Gemini, Google AI Overviews — every homeowner in your client's market now has a place to ask, "Who's the best pool service near me?" Your clients want to be the answer. They do not care whether the answer comes from a tool or a service — they care whether they get the call.
You have three choices: build the delivery yourself, license a generic AI-SEO tool and try to wrap services around it, or license a managed delivery product that already understands the vertical. The third one is what we are offering.
We deliver, not measure. The tools measure. We close the gap the tools measure. You sell the outcome — your client gets the call.
What you resell
A managed web presence
Custom-built site, no templates. Local SEO. Forever hosting. Unlimited change requests through your client's queue. Site Parking when they don't need active work. Security and maintenance included.
An AI-visibility posture
Schema, on-page content, GBP, directories, reviews, AI-engine consistency — the whole set of surfaces the new search reads. We make your client's business the most verifiable, the most cited, the most consistent.
A monthly managed cadence
Calls and leads snapshot. Directories rotated monthly. Quarterly full-presence audit on the higher tier. The reporting your client expects from a managed-service line item.
How the partnership works
1
You bring the client
You pick which segments to specialize in — pool cleaners, builders, cover specialists, renovators, repair techs, opening / closing operators, commercial. You bring us the client; we run intake and build the site under your brand.
2
We deliver
The site goes live. The AI-visibility work happens. The directories get rotated. The monthly call and leads snapshot lands in your client's inbox — branded as you. We stay invisible to the end client.
3
You earn MRR
Your invoice to the client is yours. Our invoice to you is at the reseller rate. The difference is your margin. The recurring revenue lives in your agency, not in ours.
Our commitment — and what we are not
Our commitment
- ✓No-compete. If you bring us a client, we serve them through you. We do not sell direct to your clients.
- ✓Segment-agnostic. You pick which trades to specialize in. We do not dictate.
- ✓Your margin is yours. You set retail. We invoice at the partner rate. The spread is yours to keep.
- ✓Pool-specific. We are not Vendasta. We are not a generic reseller directory. We are pool-specific by design — we know the trade, the seasonality, the vocabulary, the routes.
What we are not
- ✓Not a generic AI-SEO tool. Your clients are not buying a dashboard. They are buying a managed outcome — calls, not metrics.
- ✓Not a partner-program pitch. This is a delivery engine. You bring clients; we deliver the managed service. The MRR is in your agency.
- ✓Not your competitor. Your clients are your trust capital. We do not poach, we do not bypass, we do not market past you.
Two service tiers your clients can buy
Same underlying service we sell direct, but white-labeled under your brand. You set the retail price; we invoice at the partner rate.
Web Presence
$199/month per client
Your cost: partner rate (set on the call)
- ✓Custom-built site, no templates
- ✓Local SEO, ongoing
- ✓Forever hosting included
- ✓Unlimited change requests through your queue (1 active)
- ✓Monthly calls and leads snapshot
- ✓Security and maintenance included
- ✓Site Parking when your client doesn't need active changes
Your client sees: your invoice, your brand, your name on everything.
Best for established agencies
Web Presence + Directories
$399/month per client
Your cost: partner rate (set on the call)
- ✓Everything in Web Presence
- ✓Google Business Profile — claim, optimize, weekly posts
- ✓BBB listing setup and maintenance
- ✓Yelp listing optimization
- ✓Rotating major directory work each month
- ✓Quarterly full presence audit
- ✓Consolidated calls and leads snapshot
One less thing your clients worry about. Every place homeowners search, handled.
Frequently asked questions
What stops my client from going directly to Pool Pro Presence?
Our no-compete commitment. If you bring us a client, we serve them through you. We do not sell direct to your clients. The relationship lives in your agency.
Can I set my own pricing to the end client?
Yes. You pay us a wholesale partner rate. You set the retail price your client pays. Your margin is the difference. We do not cap your retail.
Which segments can I specialize in?
Any of them, or all of them. Pool cleaners (solo / growth-mode / multi-location), pool builders, pool cover specialists, pool renovators, pool repair techs, opening / closing specialists, commercial pool maintenance. You pick. The white-label program is segment-agnostic.
Is this a partner program or a delivery engine?
A delivery engine. The tools in the AI-visibility space measure; we deliver. You sell the outcome — your client gets the call. We do not pitch this as a partner-program pitch. We pitch it as a margin-bearing MRR product for an agency that wants to sell the outcome, not the dashboard.
What if my client wants changes the scope does not cover?
The unlimited changes benefit applies to normal content and design adjustments. Structural changes, new pages beyond standard scope, or redirects from other agencies are handled case by case. We'll tell you before anything goes to invoice.
Who communicates with the end client?
You decide. We can stay fully behind the scenes — your board, your updates, your relationship. Or we can communicate directly with your client when you want us to. Many resellers prefer to stay in the middle; some prefer to hand off entirely. Either works.
What is the minimum number of clients I need?
There is no minimum. One client at $199/mo means one board, one site, one monthly invoice to us. The operation scales the same way regardless of how many clients you bring.